- Main
- 60-Minute Brand Strategist. The...
60-Minute Brand Strategist. The Essential Brand Book for Marketing Professionals
Idris MooteePraise for 60-Minute Brand Strategist
"A fresh take on the wisdom of putting brand strategy at the heart of corporate strategy. Brilliant insights for a fast-moving world."
--Angela Ahrendts, CEO, Burberry
"Idris Mootee paints a sharp, comprehensive, and finely articulated analysis of the potential of meaningful brands in the 21st century's cultural scenario and business landscape. The result is a smart manual that reminds you and your company how to build relevant, authentic, sustainable, and successful brands in an evolving society."
--Mauro Porcini, Chief Design Officer, PepsiCo Inc.
"Idris's book teaches us how to engage today's increasingly cynical consumers on a deeper emotional level to build real equity and leadership. He demonstrates how to break out of the box and connect business strategy to brand strategy, and how the right brand...
The EPUB format of this title may not be compatible for use on all handheld devices.
- Download
- epub 18.01 MB Current page
- Checking other formats...
- Convert to
- Unlock conversion of files larger than 8 MBPremium
The file will be sent to you via the Telegram messenger. It may take up to 1-5 minutes before you receive it.
Note: Make sure you have linked your account to Z-Library Telegram bot.
The file will be sent to your Kindle account. It may take up to 1–5 minutes before you receive it.
Please note: you need to verify every book you want to send to your Kindle. Check your mailbox for the verification email from Amazon Kindle.
- Send to eReaders
- Increased download limit
- File converter
- More search results
- More benefits