Multimodal Discourse: The Modes and Media of Contemporary...

Main
Languages - Grammar, dictionaries & phrasebooks
Multimodal Discourse: The Modes and...

Multimodal Discourse: The Modes and Media of Contemporary Communication

Name: Multimodal Discourse: The Modes and Media of Contemporary Communication
ISBN: 9780340608777

Gunther Kress, Theo van Leeuwen

5.0 / 5.0

0 comments

How much do you like this book?

What’s the quality of the file?

Download the book for quality assessment

What’s the quality of the downloaded files?

Multimodal Discourse outlines a new theory of communication for the age of interactive multimedia. Kress and Van Leeuwen show how two kinds of thought processes interact in the design and production of communicative messages: "design thinking" and "production thinking," the kind of thinking which occurs in direct interaction with the materials and media used. This book will be a key text in courses of language, media and communication willing to take on the theoretical challenges posed by multimodality, mulitmedia and multi-skilling, and it provides inspiring theoretical input for courses in interactive multimedia design.

Categories:

Languages - Grammar, dictionaries & phrasebooks

Content Type:

Books

Year:

2001

Edition:

Publisher:

Bloomsbury Academic

Language:

english

Pages: