Hashtag authentic: finding creativity and building a community on Instagram and beyond
Tasker, Sara
Instagram is the fastest growing social media platform, with 400 million monthly active users worldwide, half of them under 25. While some of these people use the app as a personal tool, many also use it to build their creative business endeavours, from food and drink to fashion and lifestyle.
Sara Tasker has tapped into this as an Instagram coach, an iPhoneographer and social media influencer. Her chronicle of authentic everyday life and her mindfulMe and Orlablog has developed into a business in which she allows access to free insta-tips, alongside some hugely popular paid for e-courses for independent creatives.
One of her followers, Emma Mitchell a jewellery designer and artist, took her Instagram following (silverpebble2) from several hundred to 87k and gained a book commission within a year.
Sara Tasker has tapped into this as an Instagram coach, an iPhoneographer and social media influencer. Her chronicle of authentic everyday life and her mindfulMe and Orlablog has developed into a business in which she allows access to free insta-tips, alongside some hugely popular paid for e-courses for independent creatives.
One of her followers, Emma Mitchell a jewellery designer and artist, took her Instagram following (silverpebble2) from several hundred to 87k and gained a book commission within a year.
Categories:
Year:
2019
Publisher:
White Lion Publishing;Quarto Publishing Group
Language:
english
ISBN 10:
1911127616
ISBN 13:
9781911127611
File:
EPUB, 29.95 MB
IPFS:
,
english, 2019